ENGINEERING USER EXPERIENCES BY DESIGN EFFICIENT WAYFINDING NAVIGATION BY DESIGN IMAGINING FUTURE INTERACTIONS BY DESIGN CREATING CUSTOMER ENGAGEMENT BY DESIGN INNOVATIVE DIGITAL CONNECTIONS BY DESIGN ENHANCING HUMAN INTERACTIONS BY DESIGN STRATEGIC BRAND
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L2/ 75-77 Flinders Lane
Melbourne VIC 3000

E info@buronorth.com.au

T 03 9654 3259

Risk/Reward

 typographic design exploration of risk versus reward
typographic design exploration of risk versus reward THREESOME DESIGN COMPETITION
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Büro North were invited to participate in a poster design competition titled ‘Threesome’ a collaboration with students to create a ‘typographic treasure hunt’ through Melbourne.


We crafted our own typeface and pushed technical boundaries, producing a limited run of posters using specialised paper and ultraviolet ink normally reserved for security applications.

 

The poster, the centre piece of a number of installations in the dark and narrow lane ways of Melbourne, used passing movement to trigger a black light sensor, revealing the hidden ‘Reward’.

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